MARKETING BUILT FOR
FRANCHISE OWNERS

Strategic franchise marketing support designed to help franchisees generate leads, grow memberships, and scale their location with confidence.

BUILT SPECIFICALLY FOR
FRANCHISE SYSTEMS

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PRESALES

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GRAND OPENINGS

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MULTI-LOCATION SUPPORT

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LEAD GENERATION

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MEMBERSHIP GROWTH

From presales and grand openings to evergreen lead generation and membership growth, we manage the marketing so owners can stay focused on operations, staff, and customer experience.

FULL-SERVICE CAMPAIGN MANAGEMENT

Every campaign is customized to your location, goals, and market conditions while remaining aligned with your brand standards.

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PAID SOCIAL ADVERTISING

GOOGLE ADVERTISING

LEAD GENERATION CAMPAIGNS

PRESALE CAMPAIGNS

GRAND OPENING CAMPAIGNS

MEMBERSHIP GROWTH CAMPAIGNS

PROMOTIONAL MARKETING

RETARGETING CAMPAIGNS

CREATIVE OPTIMIZATION

DEDICATED STRATEGY & SUPPORT

Every franchisee works directly with a dedicated marketing team focused on improving performance and maximizing ROI.

We don’t believe in “set it and forget it” marketing. Campaigns are continuously monitored, adjusted, and optimized based on real-time performance data.

Our support includes:

  • CAMPAIGN STRATEGY DEVELOPMENT
  • ONGOING OPTIMIZATION
  • REGULAR PERFORMANCE REVIEWS
  • MARKET ANALYSIS
  • OFFER RECOMMENDATIONS
  • BUDGET GUIDANCE
  • LEAD QUALITY EVALUATION
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REAL-TIME VISIBILITY INTO EVERY CAMPAIGN, LEAD, AND PERFORMANCE METRIC.

With REACH, franchisees can monitor performance anytime without waiting for manual reports or updates.

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CAMPAIGN METRICS & NOTES

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REPORTING DASHBOARDS

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LEAD
TRACKING

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HISTORICAL PERFORMANCE

REACH provides full transparency into your campaigns.

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CREATIVE BUILT TO CONVERT

Our team develops and optimizes creative assets designed to improve engagement and conversion performance.

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AD CREATIVE

OFFER MESSAGING

COPYWRITING

VIDEO EDITING

PROMOTIONAL GRAPHICS

CREATIVE REFRESHES

All creative is developed in alignment with your franchisor's brand standards while also being tailored to your local market.

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HIGH-CONVERTING LANDING PAGES POWERED BY

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Every campaign is supported by landing pages built through CLICKS, our proprietary franchise landing page system.

Our landing pages are designed specifically for:

  • LEAD GENERATION
  • MEMBERSHIP GROWTH
  • PRESALES
  • GRAND OPENINGS
  • PROMOTIONAL OFFERS
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WHY

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WORKS

MOBILE OPTIMIZED

FASTER LAUNCHES

BETTER CONVERSIONS

SIMPLIFIED LEAD CAPTURE

BRAND CONSISTENCY

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CRM & LEAD INTEGRATION SUPPORT

We help ensure every lead flows properly into your systems so your team can focus on conversion and revenue.

CRM INTEGRATIONS

DATA TRACKING

LEAD ROUTING

SYNCHRONIZATION

FRANCHISE MARKETING THAT UNDERSTANDS FRANCHISE SYSTEMS

Instead of generic marketing agencies, we understand:

FRANCHISE COMPLIANCE

MULTI-LOCATION EXECUTION

LOCAL MARKET STRATEGY

BRAND STANDARDS

PRESALE TIMELINES

SCALABLE GROWTH SYSTEMS

That means faster execution, better communication, and marketing systems designed specifically for franchise success.

FOCUSED ON GROWTH.

BUILT FOR FRANCHISEES.

Whether you’re launching a new location, increasing memberships, generating leads, or promoting seasonal offers, FFM provides the strategy, infrastructure, and support to help your location grow.

Your success is the foundation of a stronger franchise system — and that’s what we’re built to support.

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I have had the pleasure of working with Franchise Focused Marketing for the past year and a half and I couldn't be happier with the results. Their team is not only professional and knowledgeable, but also highly responsive and dedicated to achieving our goals. They have helped us to create a comprehensive marketing strategy that targets our specific franchisee audience and has led to a significant increase in memberships. Their understanding of the franchise industry and ability to think outside the box has been invaluable to our business. I highly recommend Franchise Focused Marketing to any franchise looking to take their marketing efforts to the next level.

Katie Witmer Vice President of Business Development, Redline Athletics

We have had a great experience in a very short amount of time with FFM. My DMS has been very prompt with answering questions and keeping an eye on our account. She has been quick to make sure our ads are being placed optimally and reaching our audience at opportune times. We are seeing great success in pre-sales and we cannot wait to continue to capture our audience and see them become members.

Biraj Parekh Operations Manager,

I have been working with FFM for a number of years. I have had a fantastic experience and their customer service is superb! My studios have grown significantly over the past year! And I attribute this to their attention to detail and professionalism. Thanks to their guidance, over the last few months all my studios have acquired over 50 clients. This month alone one of them has 65 new clients already! They are extremely knowledgeable and truly care about their clients and campaigns. I recommend them 100%.

Mayra Rosner Multi-Unit Owner, Club Pilates
Nominated For Most Conversions in 2022

We have been working with FFM for approximately 18 months, beginning with our Pre-sale, through our opening, and continuing in our 7th month. Our specialist has worked very closely with us, adjusting the marketing strategy as needed and has come up with very effective solutions for us which brought in enough prospects to enable us to break our franchise record for opening our studio with the highest member count. FFM continues to keep our member count in the top tier of the whole franchise.

Steve Grant Owner, StretchLab

My DMS has been a pleasure to work with from the start. She is helpful, diligent and has been amazing at representing our brand/business with her keen eye. Her dedication to supplying 5-star customer support has never come up short. We have received a healthy target lead flow at a low cost per lead while feeling supported and accurately represented.

Keely Watson Multi-Unit Owner, Club Pilates

Owners within my franchise system frequently ask for recommendations and opinions from one another on the difference between the various digital marketing firms available to us. I always recommend FFM because they are detail oriented, always in-tune with the latest market data and industry trends, and my DMS is very patient with me when I want to adjust copy or content. My DMS is also an awesome human being! I love working with him. He is always well informed on my campaign and well prepared for our meetings. He makes me feel as if I am his only client.

Lydia Maglathlin Owner, YogaSix